Sweet Sagination

Sweet Sagination is a bakery with one goal in mind: to fatten up America and put the U.S. back on top of the obesity list. They use only the most fattening and delicious ingredients in all their baked goods, and to save customers the trip to the store (and potential calorie burn in the process) this unique bakery also delivers right to your door! Following this theme, I chose to go with a design that is sweet and inviting but not so exciting as to suggest too much activity, as a lifestyle of sloth is one thing this company actively encourages for their customers.


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